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FDA issues graphic cigarette labels RICHMOND, Va
To combat the influence of such descriptors, Article 11, Section 1a of the World Health Organization Framework Convention on Tobacco Control (FCTC) states that tobacco product packaging and labelling may not create an erroneous impression including use of descriptors such as low tar, light, ultra-light, or mild. More recently, the Family Smoking Prevention and Tobacco Control Act of 2009 (FSPTCA) banned the use of explicit or implicit descriptors that convey messages of reduced risk including light, mild, and low (Ashley and Backinger, 2012
Studies suggest that other chemicals in tobacco smoke, such as acetaldehyde, may enhance nicotines effects on the brain
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