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Bernays organized a campaign, which involved hiring several female models, dressed as Statues of Liberty, to smoke Lucky Strike cigarettes while marching down New York Citys famed Fifth Avenue during the 1929 Easter Parade
A candle masks smoke smell and freshens the air, but it does not remove the residue that smoke leaves on walls, fabric, and carpet
Big Tobacco is just too big to compete against, even if fewer Americans are smoking
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