By working together to protect children from the influence of tobacco, we can help build a healthier, smoke-free future for the next generation.
The company added in a statement Monday that it can see a world without cigarettes. The sooner it happens, the better it is for everyone, said vice president of strategic and scientific communications Moira Gilchrist
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Participants were randomized to view 10 cigarette packages according to one of three experimental conditions: standard branded packages, the same packs without brand imagery (plain packaging), or the same packs without brand imagery or descriptors (e.g., flavors)
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